Are you struggling to find creative ways to generate leads for your business?
There are only so many ways to tell people that you have a business. If you’re struggling to be known then you are now aware you gotta do something different.
What can you do? You need leads. You need customers. You need PAYING customers. What do you do?
Does it mean lowering your price? Putting it into a fancy package?
The answer is NO. Regardless of what you sell, offer, and even how you price it or package it, unless you determine how to attract them it won’t matter.
Today, I’m going to share with you 5 ways that you can generate more traffic to your website, and generate more leads for your business.
How to Generate More Leads for Your Business That Want to Pay You
Do you want more customers? More paying customers that WANT to give you their money?
You can have an average product, but even if you know how to generate more leads for your business you’ll be the winner.
It’s that SIMPLE.
First, we’ll start with the FIRST and top priority. It’s CUSTOMER ENGAGEMENT.
You must without a doubt engage with your customer. If you aren’t, you will lose every time.
An average product can still sell before your stellar product will sell if you know how to generate leads.
You need traffic, and getting traffic to your website through several different means is important so that you get customers who want to pay you.
How do you engage with your customers direct?
Chatting through messenger, and even opening up forums allow you to engage with customers more directly than you would otherwise.
What else do you use?
The second best way to generate more leads for your business is with inbound and outbound marketing efforts.
You cannot have one without the other.
The research is the proof in the pudding. You can see that outbound marketing gets you more results.
Inbound is still a necessary component of your marketing strategy. Personalizing your email is more effective.
It will change the way a customer sees you.
That personal touch you offer through your emails cannot be replaced. When you know your customer well, and you remember their name, their kids names, and what they did last night, they won’t stay away for too long.
The next lead generation method CANNOT go unnoticed!
Generate More Leads for Your Business With Content Marketing
The MOST important way to “generate more leads for your business” is without a doubt….content marketing.
Without a complete content marketing strategy you’ll NEVER attract enough customers to engage with them.
Develop the content, and then go back and optimize it. Make sure Google picks up what you’re putting out there.
Write content, record content via video, and market what you’ve put together. Without it, you cannot win.
Written content and video content is essential for generating traffic that will help you generate and abundance of leads.
The fourth way to get on top of your marketing is through marketing automation.
Once you set up your website, and you have a lead magnet ready to go, you need to ensure that you keep the flow going.
If someone is subscribing, they need to get an email back from you. Marketing through email is critical to re-market to your current customers.
Once you come out with new products you want to let them know. If you have an email system set up like Aweber or InfusionSoft, you can step away from the computer.
Automating your marketing efforts will help you focus on what you do best. Your marketing once it is set up can handle itself.
Lastly, the BIG CAHUNA, is to answer questions on Quora. Just start with one question, and then as you have time go back and answer another one.
Quora is a social networking site. There are millions of folks on this site, and they range in all demographics.
If you answer several questions, it’s likely those asking the questions will seek you out.
It may take time, but can you imagine what would happen if you did this once a week?
The return on this investment is huge. When you get started on Quora, set up a complete profile with your website.
After that, it’s icing on the cake.
I hope you’ve learned a lot here today. As always, I love to hear from my readers.
Remember, the above methods are thinking outside the box, and they can help you generate more leads for your business quickly and with a lower financial investment.