Would you like to learn how to build your email list the easy way?
I am sure that when you read the headline you said, “Yes!” at the top of your lungs!
I cannot say I am surprised, only because building your list is the ABSOLUTE best way you can market your product and service.
If you build a list, then you’ll have qualified prospects, and some that are good prospects but they may not buy until down the road.
This is okay.
However, keep in mind that it is always best to create an effective lead magnet. These lead magnets can be super effective, and they are vital to the success of your business.
They can be a great way to share information with your prospects, and to build relationships with them when you give them something of value.
Today, I am going to share with you how to build your list, and how to do so effectively in a way that you can grow your business and build long-lasting relationships with your prospects.
How to Build Your Email List Effectively
Now that you know WHY building an email list is important, it’s time to dig into how to get started with a way to get your prospect’s attention.
Yes, it’s all about writing compelling copy, but there is a lot more to it than that. There are numerous ways to attract prospects, but I am going to share what I feel are the best methods of how to build your email list effectively.
- Host an event. This is a great one, and it works well for any business if you market your event well in advance. You may host a tradeshow, or you may even hold a speaking engagement that you market a few months in advance. As you market this event, use an opt-in form on a capture page as you market yourself online. You may also do so on Facebook and promote it through Twitter.
- Optimize your website for opt-ins. When you do this, you’ll want to make sure that they cannot miss the area to opt-in. This is important especially as you create the lead magnet itself. Whether you use a report with valuable information as a lead magnet or even a giveaway, make sure you keep that opt-in block where your visitors can see it.
- Create a lead magnet. There are tons of ways to attract the right traffic, but one of the best ways to focus on how to build your email list is with the creation of a solid lead magnet. A lead magnet is what attracts your readers, and entices them to give up their name and email address for what you are offering. It would be a FREE report loaded with information for your audience, or it could be a FREE resource. One of the best magnets I offer is a list of resources I use for my business. This is actually located on my website, and it’s free. It’s designed to save my readers the trouble of researching easy to use tools on a budget when they first get started. Make your lead magnet relevant to your industry and put it in a place where your reader can easily find it.
- FREE teleseminar. This is a big one, because it may make people feel more comfortable if they can see that tons of folks are on the call, and they can also see that you are a real person. Using a teleconference along with video is the icing on the cake, allowing people to see you in action. Always offer something like this for FREE, and maybe share with other entrepreneurs how to build your email list while they are on with you!
There are numerous ways to show entrepreneurs that you know your stuff, and that you have something of value to offer them.
If you are building your business online, you need to learn how to build a list. The money is ALWAYS in the list. If you would like to learn more about “how to build your email list” with online marketing methods, be sure to check out my offer HERE.